Return to Work - Senior Product Manager (Contract)

MERCK
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Executive / senior industry position

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The Path Forward Return to Work program at EMD Serono is a 16- week paid returnship for experienced professionals returning to the workforce after taking time off for caregiving. The program is open to women and men who have at least 5 years of professional experience and have been out of the paid workforce for at least two years to focus on caring for a child or other dependent. This role has the potential to become a full-time permanent role.

If you meet these criteria, we welcome you to apply. At EMD Serono, we are excited to be part of the Path Forward program because we appreciate the skills you can offer, the perspective you provide, and the contributions you will make. This program offers you a chance to revamp your skills, update your resume with new experience, and make connections with other women and men transitioning back to the workforce. It also offers support through Path Forward, a nonprofit organization on a mission to empower people who’ve been focused on caregiving transition back to the paid workforce.

 

Who we are:

EMD Serono is the North American biopharma brand of Merck KGaA, Darmstadt, Germany - a leading science and technology company - focused exclusively on specialty care. For more than 40 years, the brand has integrated cutting-edge science, innovative products and industry-leading patient support and access programs. EMD Serono has deep expertise in neurology, fertility and endocrinology, as well as a robust pipeline of potential therapies in oncology, immuno-oncology and immunology as R&D focus areas.

 

Your role: The Senior Product Manager will support marketing of EMD Serono's Multiple Sclerosis (MS) franchise to healthcare professionals with a primary emphasis on preparing for launch execution. In this role, the successful candidate will make significant contributions and be responsible for developing and implementing healthcare professional marketing initiatives post launch. Primary responsibilities will include identifying market needs and trends, executing promotional plans, partnering with the sales team and working cross-functionally.

 

  • Create digital assets, including websites, SEO/SEM, banners and email campaigns
  • Develop & implement programs, collateral materials for communications to HCPs
  • Develop & implement peer-to-peer programs, collateral materials, teleconferences, speaker training, key opinion leader development, slide development, competitive responses.
  • Build relationships with key internal and external customers for successful execution of projects.
  • Work in close collaboration with field sales and sales training to insure successful development and implementation of programs, tools, and services with consistent marketing messages.
  • Conduct field visits and attend peer-to-peer programs, as necessary, to evaluate effectiveness of marketing programs, tools and services.
  • Manage budgets and judiciously prioritize tactics based on potential value to the brand. 
  • Collaborate with Market Insights on the development of research tools and analysis of results to understand market dynamics and trends.  Stay abreast of ongoing clinical development for the brands. 
  • Refine and enhance marketing strategy and tactics based on market experience, evolving competitive dynamics, new clinical data, and market research/business intelligence findings.
  • Evaluate on an ongoing basis, core strategies, programs and results of our competitors and create plans that place the brand in a competitive position.
  • Align activities to brand strategy: Work with assigned Area Business Directors (ABDs) and other account team members to analyze market dynamics and how to best execute the brand strategies
  • Oversee the conceptualization, development, production, and rollout of any materials/initiatives created to address market needs (includes effective management of assigned budget)
  • Familiarity / Proficiency with internal processes related to Marketing, including Medical/Legal/Regulatory review of promotional material, Compliance, Finance/budgets, strategy development, and tactical planning and execution

 

Minimum Qualifications

  • Must have at least 5 years of professional experience and have been out of the paid workforce for at least two years to focus on caring for a child or other dependent.
  • Minimum of 4 years of related experience in pharmaceutical/biotech industry
  • BA/BS required
  • Previous pharmaceutical/biotech marketing experience required
  • Experience managing vendors, contractors and budget required
  • Strong project management experience required
  • Strong understanding of market research and analysis
  • A proven track record in influencing without authority is required
  • Demonstrate strong knowledge of the digital asset development
  • Understanding of marketing principles
  • Experience in niche market and competitive environments
  • Experience managing products and projects

Preferred Qualifications

  • Previous launch experience

PERSONAL SKILLS & COMPETENCIES

  • Collaborative work style and familiarity with core operating function (sales, marketing, regulatory, legal, medical, global marketing and co-promotion partners).
  • Ability to work in a high functioning, fast-paced, global business environment.
  • Strong communication skills (written and spoken) and an ability to translate clinical information into succinct and high impact marketing messages
  • Excellent presentation skills
  • Ability to translate key brand drivers into executable strategies and tactics
  • Must be flexible in dealing with ambiguity within a dynamic marketplace
  • Must possess the ability to multi-task and have superior organizational skills
  • Excellent interpersonal skills
  • Proven success driving cross-functional projects
  • Ability to present to small and large groups and deal with unexpected questions and challenges while presenting
  • Meets challenges consistently and confidently with energy and drive.  Motivated by results, urgency and personal commitment.  Possesses high integrity and exceptional work ethic. Fosters mutual trust and respect.
  • Willing to travel up to 30% of time

Job Requisition ID:  198039 Working time model:  full-time

US Disclosure The Company is an Equal Employment Opportunity employer. No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law.  This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment. Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to their Human Resources Business Partner, Legal, or Compliance immediately. The Company will not retaliate against any individual because they made a good faith report of discrimination.North America Disclosure The Company is committed to accessibility in its workplaces, including during the job application process. Applicants who may require accommodation during the application process should speak with our HR Services team at 855 444 5678 from 8:00am to 5:30pm ET Monday through Friday.

Nearest Major Market: Boston

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More Information

Posted on

Type

Executive / senior industry position

United States