Certificate in Business Analytics for Decision Makers

Northwestern University
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Predictive business analytics is a quickly growing field, but many companies struggle trying to tap into the power of available data without being overwhelmed by it. This program is geared to decision makers and leaders who need to understand the strategic value that business analytics can bring to an organization. Students will learn what analytics is and what it can and can’t do; how to build the skills to implement it; how to integrate it into other strategic processes; how to gather data across multiple sources including supply chains, POS systems, customer interactions, and market research activities; and how to make strategic decisions based on results of analysis.

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Evanston%2C%20United%20States

Evanston , United States