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In the intensly competitive and narrow job market, prospective job seekers are increasingly discovering that a Bachelor’s degree is not enough, as more and more job profiles require you to have a Master’s (or similar postgraduate diploma/certificate). Whereas once postgraduate qualifications were reserved for the rare elite, today they are increasingly becoming the norm. With the often remarked upon generalised and broad character of many undergraduate degrees, it is not uncommon for employers to attach great importance to postgraduate qualifications.