Communications Campaigns: Creative Approaches and Tools - Professional course


University of the West of England, Bristol

Type

Professional training

Location

Europe

Bristol

United Kingdom

Location

United Kingdom

Bristol

Type

Professional training


The Department of Geography and Environmental Management offers a portfolio of short courses that focus on the urgent challenges faced by organisations, communities and government in effecting sustainable change in individual behaviour, business practice and wider society. This course is suitable for professionals in an existing communications, campaigning or sustainability role who need to update their knowledge and skills as well as career changers and recent graduates who are looking to build and differentiate their CV in the highly competitive sustainability sector. This course is designed to enable you to develop and evaluate a communication strategy aimed at changing cultural understanding, attitudes and behaviours in regard to sustainable development. The course will introduce you to a range of historically significant campaigns and social movements and it will support you to examine the various ways in which the issue and proposed change is presented across a range of different media forms.You will also be introduced to a range of contemporary case studies which make innovative use of social media in the dissemination of information and in the planning and implementation of significant events and demonstrations.