With a business degree you will always be in demand. As a General Business major you will be trained to organize, plan and manage. An endless number of career opportunities are available to individuals with a good business education. Business Administration graduates receive a strong foundation in business enterprise functions and are prepared to become managers in private and public sector organizations. Upon graduating, Business Administration students should possess a common core of knowledge and skills that enables them to: Demonstrate comprehension of the fundamental principles of essential business functions Express ideas clearly, logically, and persuasively in written communication Be able to identify, analyze, and decide on courses of action to resolve complex, unstructured problems, using appropriate tools and technology. Students earning the BBA in General Business are prepared to become entry-level managers in a wide variety of private and public sector organizations. The program is also a good choice for students interested in starting their own business upon graduation, since entrepreneurship and small business organization is a primary focus of much of the coursework. Students may focus in specific areas such as finance, MARKETING, or information technology.