Discover 1 opportunities in student fairs

In the light of global demographic changes, universities increasingly have to look for lead sources from abroad. Traditionally, exhibiting at study fairs has been the most common way to attract students internationally. However, technology is moving fast and in recent years a number of effective marketing channels for universities have developed online. Some course marketers still argue that study fairs are the only way to establish personal contact with the students, but a comparison of the benefits of both channels gives the best illustration of their effectiveness.