Anyone in the midst of their undergraduate degree will know of the two main tenets of economics: micro and macro. If you’re looking for the best macroeconomic books, you can head over to our article on that topic, because in this piece, we’ll be going through some of the most useful and interesting microeconomic books which will help you get up to speed on all of the fundamentals of the discipline. And remember, these books aren’t only for students - laypeople who are interested in the subject can also benefit from picking up one of these tomes. And what better time to do some reading than when stuck inside during the pandemic?

Multi-channel marketing is the practice of interacting with customers by using a combination of direct and indirect communication channels such as websites, online and offline catalogues, email, direct mail, mobile, messaging apps, social media, etc. Multi-channel marketing has been heavily used mostly in the retail industry by enabling customers to buy a product or service by using the communication channel of their preference. However this approach can also be very effective in the recruitment industry.

If you’re currently in the throes of an undergrad degree in economics, or even if you’re just a layman looking to brush up on your macroeconomic knowledge, it’s essential you have the right literature to help you keep up to date. There are plenty of textbooks out there which purport to be the best way to get to grips with the discipline, but some are, naturally, better than others. On top of that, there are plenty of more popular economics books which deal with a specific topic in more detail.

If you're working on a degree in economics with a specialisation in finance, or if you're considering doing such a course, then you might be wondering about the career options that it will open to you. Here are some of the top career paths for financial economists. Browse our finance economics job listings

Innovation Economics is a relatively new branch of economics that focuses on (rather predictably) innovation, alongside the study of technology, knowledge, and entrepreneurship. It aims to understand where new ideas come from, and how we can put forward policies which will encourage the development of new ways of thinking. As many nations move away from an industrial model of production and towards a knowledge-based economy, the economics of innovation becomes more and more relevant.

When discussing jobs in the government, the type of work that comes to mind is most likely influenced by your particular background. In countries in which large segments of the economy are nationalized, it’s possible to become a civil servant in nearly any field. In other places, your options might be more limited.

So you've coming up to exam season? Maybe you've already sat your written exams, and the only one left is the oral. Oral exams can be an daunting experience for students, so today we're sharing some advice on how to get through an oral exam with as little pain as possible.

Studying macroeconomics, as many INOMICS users have done, opens doors to countless different jobs down the line. Companies are always looking for people who understand a bit about the world and how it functions, particularly when it comes to economics, remaining, as it does, one of the most revered disciplines of the age (for better or worse). If you have specialised in a particular area of economics, then you can use this information to narrow down your options to the kind of roles which will best fit your skills and interests. And there are, perforce, plenty of options available even once you have isolated your particular skillset. Here we've listed the top jobs that specialisation in macroeconomics and monetary economics will make available to you!

Networking is one of the most important parts of a conference, but lots of people find it hard to engage with other people. At conferences it's even more difficult: you're talking with so many people, many of whom are successful businesspeople or established academics.

Ever since I was a kid, I dreamed of becoming an engineer. From playing with LEGO to being an active member of my high-school robotics team, I loved building things and breaking them down to learn how they worked. This being said, I have kept an open mind about a position in management down the road and from this perspective it was important to me to prepare for a career in both business and engineering. My answer: a dual degree program whereby I completed a BA in economics alongside a BSc in Mechanical Engineering.

Once you've handed in your thesis, you still have one big challenge to overcome before you're finished with your PhD: the thesis defense. This is an opportunity for you to present your research publicly and to answer questions about it from your thesis committee. The process can be tough going, especially if you've never had to do anything like this before. That being said, there are a few ways to make sure you survive – and even perform very well in – your thesis defense.

Economics is serious business, but sometimes we all need a break! And that's when the internet is there: to sympathise, to commiserate, and to make us smile at the end of a tough day. Fortunately the stereotype of economists being humourless is not true – there are plenty of fun and funny economists who are out there sharing their humour. From students to senior professors, there are memes on the internet to express all aspects of the study and practice of economics. Below you'll find 10 of our favourite memes that we know all economists will love!

More than 43.000 foreign students are currently studying at universities in the Czech Republic. Many of them don't have to pay tuition fees, because they are enrolled in Czech taught degree programmes and therefore they study under the same conditions as Czech students do. While it might be difficult right now to move during the pandemic, it's always worth keeping yourself informed of what your future options are.

Regardless of where you are applying, nearly every course requires at least one, if not two or three letters of reference. Such documents are sometimes also referred to as letters of recommendation. In general, it is best for reference letters to be written by professors with whom you have worked closely, so they can offer detailed insight into you and your work.

Every year thousands of economics students decide to continue education, either straight away after graduation or after a year or two of “real world” work experience. Often at this point comes the question: should I pursue a PhD or enroll in a Master of Business Administration program?

When it comes to choosing a career path, pragmatic people know that they shouldn't select a job purely based on how interesting they find it. In order to have a stable, long-term career, the job path chosen should be based on the needs of the market as well as the interests and skills of the individual. For this reason, we've rounded up some potential jobs for economists which are highly in demand today.

If you're doing an economics degree and thinking about ways to maximise your career prospects once you graduate, there are lots of courses outside the realm of economics for you to choose from.

When you apply to present at an economics conference, you'll often be asked to provide a letter of motivation along with your abstract and CV. This is used to decide which applicants will be invited to give a talk or poster presentation at the conference. But what information should this letter of motivation contain, and what's the best way to increase your chances of being accepted to present?

One of the areas of recruitment most adversely affected by COVID-19 is that of conferences and events, which until 2020 had been almost totally based on on-site attendance. With long-term health and safety measures in place affecting and restricting public gatherings, it is now time to rethink budget allocations and put them towards online broadcasting facilities as well as equipping your conference environment with the tools to continue, remotely.

With university life still suffering major disruptions and COVID fatigue reaching new heights, we at INOMICS felt it time for the latest instalment in our ‘online course’ series.